What is


In e-commerce or marketing, the term "rewards" refers to a system or program that offers incentives or benefits to customers for their loyalty, repeat purchases, or other actions. These rewards can come in the form of discounts, coupons, freebies, cash back, points, or other perks that encourage customers to engage with a brand or make purchases. Rewards programs are often used to build customer loyalty, increase customer retention, and drive sales.

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