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Landing Page

A landing page is a standalone web page specifically created for a marketing or advertising campaign. It is where a visitor "lands" after clicking on a link or advertisement. The main purpose of a landing page is to convert visitors into leads or customers by guiding them towards a specific action, such as signing up for a newsletter, downloading a free guide, or making a purchase. Landing pages are often designed to be simple and focused, with a clear call-to-action and minimal distractions to increase the chances of conversion.

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