Simple Affiliate from SA Inc. has been on Shopify since 2018 and carries the Built for Shopify badge. It is not a marketplace for finding influencers; it manages the affiliates, influencers and customer ambassadors you recruit yourself. Affiliates register and sign in with their customer account directly on your store, so the program stays on your domain and in your brand.
Key features
- Affiliate sign-up and dashboard inside your store, with automatic or custom translation of the dashboard.
- Referral tracking through links, discount codes, pixels, products and permanent customer connections, with fraud protection.
- Commissions by product, variant, collection or discount, plus tiered commissions that automatically reward top affiliates as they reach sales goals.
- Payouts by PayPal, store credit, manual payment or Autopay through Stripe, which handles 1099 forms for eligible U.S. affiliates.
- Connections to Klaviyo, Shopify Flow, checkout and customer accounts.
Pricing and trial
The Shopify listing shows four plans. Starter is free for up to 10 affiliates, with unlimited referrals, one group and one link per affiliate, PayPal and store credit payouts and Autopay. Basic at $19/month removes the affiliate limit and adds unlimited groups and links plus the Klaviyo integration. Pro at $39/month adds custom links, discount codes, product- and collection-specific commissions and permanent customer connections. Premium adds product-level attribution, tiered commissions, manual payouts and lower Autopay fees; the listing shows it at $69/month, while the developer's own pricing page lists $59/month, so check the price on the approval screen before upgrading. Paid plans include a free trial of up to 14 days.
PayPal and store credit payouts carry no Simple Affiliate fee on any plan, although PayPal charges its own payout fee. Autopay pays affiliates their full commission through Stripe, monthly or on demand, and bills you a processing fee on top: 3.9% by bank or 8.9% by card on Starter to Pro, and 2.9% or 6.9% on Premium. From November 1, 2026, each Autopay payout under $25 also costs $2.
Rating and reviews
Simple Affiliate has 4.9 from 124 Shopify reviews, 96% five-star and none with one star. Merchants describe a setup that takes minutes, reliable tracking, a portal that blends into the store theme and fast, hands-on support; one store running more than 1,000 affiliates across two sites reported no payout problems. The critical reviews are few and mostly older. A 2024 two-star review found the fees and the app overview confusing, and a 2024 three-star review called the app too basic and objected to a fee increase right after signing up, while praising support. A June 2026 four-star review said the mobile dashboard did not work well; the developer replied that the mobile experience has since been improved.
Pitfalls
The free plan suits a small program only: it stops at 10 affiliates with one link each, and discount codes and custom links need Pro. Autopay fees are added on top of commissions, so on Pro, $1,000 in commissions paid by bank costs another $39. If you pay many small commissions, set a payout threshold of at least $25 to avoid the per-payout fee on monthly payouts, or use PayPal or store credit instead. Simple Affiliate does not help you recruit new partners.
Conclusion
Simple Affiliate is a strong fit for stores that recruit their own affiliates and want them to sign in on the store, with payouts and U.S. tax forms handled in one place. If you need a marketplace to find partners, compare UpPromote; for other apps with a free plan, see GoAffpro and BixGrow. More options are in our list of the best affiliate marketing apps for Shopify.
Prices in USD. Pricing and ratings checked in October 2026.
