Price from:

free

Rating

4.2

Price from:

free

Facebook & Instagram

The Facebook & Instagram app for Shopify enables merchants to manage their Facebook and Instagram shops, run targeted ads, and handle orders all from the Shopify dashboard.

See on App Store

This all-in-one solution seamlessly connects your Shopify store with Facebook and Instagram, allowing merchants to automatically sync products to their shops on both platforms. Easily create and manage shoppable posts or ads, set up Meta Pixel for conversion tracking, and access vital shop insights to optimize your campaigns. The app supports unified inventory management, so any product update is reflected across all sales channels. Merchants can analyze which products are performing best, track top tagged content, and benefit from intuitive tools for running social media marketing campaigns. Email and live chat support by Meta ensures that help is available when you need it.

App Pricing Model and Plans

The Facebook & Instagram app is free to install and use for Shopify merchants. There are no subscription fees for the integration itself—merchants only incur costs from ad spend or other Facebook/Instagram commerce fees charged by Meta.

Conclusion

The Facebook & Instagram app is a great choice for Shopify merchants aiming to expand their sales through social media. With deep integration, unified inventory, and powerful marketing tools, it enables effective multi-channel selling and brand visibility. While the interface and setup process can be complex, and support is sometimes slow, the sales opportunities through Facebook and Instagram make this app a valuable addition for growing your audience and revenue.

Pros

  • Developed and supported by Meta: High trust and direct platform integration for free.
  • Seamless product sync: Manage one inventory for multiple channels.
  • Unified sales management: Manage orders and returns from Shopify.
  • In-app performance insights: See best-performing products and content.
  • Effective ad tools: Launch and track ads with Pixel integration.

cons

  • Navigation and UI: Some users find Meta’s business suite cluttered and hard to use.
  • Regional availability: Certain features are not available in all countries.
Tomas Janu

Tomas Janu

Tom loves writing about upselling, conversion optimization, and e-commerce trends. He is one of our co-founders, and you can sometimes talk to him if you contact our support team. Make sure to follow him on LinkedIn for more Shopify-related tips and news.

Add this app to your Shopify store

Rating

4.2

4.2

Price from:

free

Facebook & Instagram

Similar apps

All reviews

Get your app featured

Submit your app and have it featured in one of our Best Apps lists. All our reviews are honest and 100% human-written content.

Thank you. Your submission has been received.
Oops! Something went wrong while submitting the form.