Migration to Shopify
Dedoles
Complex strategic migration of the Slovak e-commerce giant to Shopify, focusing on scalability, CRO, and precise tracking.
ザ・チャレンジ
A limiting legacy solution
Throughout its rapid growth, Dedoles built a robust custom platform that ultimately became a drain on internal resources. Accumulated technical debt severely compromised site stability, performance, expansion speed, and the rollout of new features. This made the legacy platform a major bottleneck for the company's business restructuring efforts.
サービス
Solution Highlights
- Advanced Tracking: A custom backend Shopify connector ensuring precise event tracking for sophisticated marketing pipelines in Bloomreach.
- E-merchandising: A real-time, AI-driven product placement system that personalizes the shopping experience for every individual user.
- Discount Management: A low-maintenance, automated system leveraging native Shopify tools to handle complex promotional and pricing logic.
- Performant Custom Theme: A highly customized, CRO-optimized frontend built with strictly optimized key performance metrics.
クライアントのフィードバック
Our legacy platform held us back. Digismoothie didn't just migrate us to Shopify, they worked alongside our team to build a faster, scalable foundation. We now run on a standardized ecosystem and can finally focus on growth.
Michal Vojtyla
E-shop Platform Owner
クライアントについて
Dedoles spreads joy through original designs in its apparel products. It is a brand that believes in vibrant colors, humanity, and sustainable e-commerce practices.
Dedoles
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